eGaadi Desk 路 9/28/2026 路 US
US New Vehicle Volume Forecasted to Lag Pre-Pandemic Highs
A new forecast from Mobility Global shows overall US auto sales are unlikely to return to their pre-2020 peak of over 17 million annual units before 2030. High interest rates, elevated transaction prices, and changing consumer habits continue to cap total volume, even as vehicle production supply chains fully normalize across North America.
Why a Smaller Auto Market Accelerates the Shift to Electric Vehicles
With total volume muted, legacy automakers like Ford, GM, and Hyundai are prioritizing higher-margin electric models over low-margin internal combustion vehicles. Rather than chasing raw unit volume, manufacturers are channeling capital into EV manufacturing hubs in states like Georgia and Tennessee. Furthermore, the $7,500 federal clean vehicle tax credit and state incentives continue to make qualifying EVs relatively more competitive against pricier gas cars.
What Prospective EV Buyers Should Expect Next
Buyers should anticipate selective discounting rather than broad price wars. Automakers will likely offer targeted lease deals and interest rate subsidies on qualifying EVs to maintain market share. Expanding NACS charging access and growing regional charging networks mean today's EV buyers get more standard value, even in a slower overall sales environment.